This post is part of the πŸ“– 300 Email Marketing Tips series.


Today, I will continue my reading where I left off yesterday. I am reading a section of TIPS TO CREATE A COMPELLING LEAD MAGNET from the first chapter of the brand new book 300 Email Marketing Tips written by Author, Meera Kothand a 3X Amazon best-selling author of the books The One Hour Content Plan, But I’m not an Expert and Your First 100..

Info! πŸ’¬
By reading this book 300 Email Marketing Tips, you will understand what branding has to do with email marketing and the #1 thing most solopreneurs ignore when it comes to their email list. 7 things your welcome email must do (but probably doesn’t!). Why your lead magnet has to address two critical points. 3 ways to plan your email editorial calendar. You will get answers to these questions and more.


Yesterday, we read about TIPS TO BRAND YOUR EMAIL LIST.

Section 2

TIPS TO CREATE A COMPELLING LEAD MAGNET

A lead magnet is essentially a piece of content that you give a reader for free in exchange for their email address.

BUILDING A LIST OF BUYERS VERSUS FREEBIE HOARDERS

Your lead magnet has to tie in with your business strategy and offers. This makes the difference between building an email list of freebie hoarders or buyers.

Do you know you can listen to this book on Amazon Audible for FREE?

Do you know you can listen to this book on Amazon Audible for FREE?

If you are not into reading like me, then you can listen to this book for FREE on Amazon Audible

Don't Read. Just 🎧

7 ELEMENTS OF A HIGH CONVERTING LEAD MAGNET THAT GROWS YOUR BUSINESS

  1. It’s easily Consumable
  2. It provides a quick win
  3. It’s highly specific
  4. It leads your audience through a change
  5. It talks about one idea
  6. It addresses a problem they are already aware of
  7. It leads to an existing/Future product or service

Key Takeaways

Your lead magnet has to tie in with your business strategy and offers.

Summary

A lead magnet sits at the top of your sales funnel and guides your subscribers to your paid offers.Β It should not be a disjunct item but rather gel with your offers and content.

300 Email Marketing Tips

Author(s): Meera Kothand

Short Blurb: Does any of this sound familiar to you? 1. You sit down every week staring at that blinking cursor … Read more
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Part 5 of 17 in the πŸ“– 300 Email Marketing Tips book series.

Series Start | 300 Email Marketing Tips - Day 4 | 300 Email Marketing Tips - Day 6



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As an Amazon Associate, I earn from qualifying purchases. I make a tiny commission if you buy using one of the links above at no additional cost to you. I use the money to buy another book πŸ“– to review or grab a beer 🍺 Super duper thanks πŸ™Œ