This post is part of the 📖 The 1 Hour Content Plan series.
Today I am reading chapter 13, HOW TO MANAGE YOUR EDITORIAL WORKFLOW of the book The One Hour Content Plan written by Author Meera Kothand.
Tomorrow, I will be reading a new chapter TOOLS TO MANAGE AN EDITORIAL WORKFLOW. Look out for tomorrow’s article.
HOW TO MANAGE YOUR EDITORIAL WORKFLOW
To produce content consistently, batching is critical to help you save time and energy. You can come up with a blog post idea, outline it, write it and create the visuals or you could batch similar types of tasks together.
In this section, author Meera Kotand shares some great do’s and don’ts of an editorial calendar and how it’s the backbone of your content planning. She discussed some tools to help with the entire editorial process from ideation to promotion.
DO’S AND DON’TS OF AN EDITORIAL CALENDAR
A good, robust editorial calendar keeps you consistent.
It helps you plan ahead and gives you flexibility.
You can make an informed decision and say ‘yes’ or ‘no’.
You don’t just see the signposts but the entire roadmap.
Here are major mistakes that still may occur after you commit to using an editorial calendar.
- Not tracking analytics
- Not having a singular swipe file
- Not using it enough and going by memory
There are 2 aspects in setting up an editorial calendar.
- Choosing the type of calendar
- Content planning - Filling the calendar
Author dwell deep into these topics with plenty of examples. Please consider buying the book.
Do you know you can listen to this book on Amazon Audible for FREE?
If you are not into reading like me, then you can listen to this book for FREE on Amazon AudibleDon't Read. Just 🎧
You need to start weaving your editorial calendar into your daily work and planning so that it becomes a habit.
If you’re a paper and pen person, I suggest keeping your editorial calendar prominently on your desk. If you’re using Google calendar or spreadsheets, commit to locking down dates in your calendar as soon as you confirm them via email.
This book comes alive from the chapter 6. The book is worth just the example mentioned and ideas provided in this section. I highly recommend this book if you have a blog or you want to research something for your project.
Get your content to work harder for you with the One Hour Content Plan!
Author(s): Meera Kothand
Part 13 of 14 in the 📖 The 1 Hour Content Plan book series.